About The Call Sheet
The Call Sheet is a Seattle-based online creative community founded by CWU alum and full-time photographer Alejandro Sanchez Ochoa. The community connects photographers, filmmakers, models, stylists, producers, and other creatives with jobs, opportunities, resources, and each other.
While rooted in Seattle, The Call Sheet has grown to a community of 400+ members and has helped connect creatives with opportunities in major markets across the country, including New York City and Los Angeles.
The Opportunity
The Call Sheet is looking for a marketing student interested in gaining hands-on experience in email marketing, digital strategy, and community growth.
The primary goal of this 12-week project is simple:
How can we use email marketing to better engage our community and convert more free members into paid members?
You’ll work directly with the founder to develop, execute, and evaluate an email marketing strategy using a real audience and real performance data.
We currently envision approximately one email per week, but this is intentionally a collaborative role. We want someone who is interested in bringing ideas to the table, testing different approaches, and helping determine what actually works.
What You’ll Work On
● Develop a 12-week email marketing strategy
● Help create and send approximately one email per week
● Develop engaging newsletters featuring jobs, creative opportunities, resources, and community updates
● Explore strategies for converting free members into paid members
● Test subject lines, calls-to-action, messaging, and different types of content
● Highlight member stories and successes
● Explore onboarding, re-engagement, and membership-conversion email campaigns
● Review email performance, including opens, clicks, engagement, and conversions
● Recommend changes based on what the data shows
● Help create a repeatable email strategy that The Call Sheet can continue using
Who We’re Looking For
This could be a great fit for a student studying marketing, digital marketing, communications, advertising, business, or a related field.
You don’t need extensive professional experience.
We’re looking for someone who is:
● Interested in email and digital marketing
● Curious about what makes people engage and convert
● Comfortable writing and experimenting with messaging
● Creative and willing to bring new ideas
● Interested in analytics and learning from results
● Organized and able to work independently
● Interested in the creative industry
What You’ll Gain
This is intended to be a hands-on learning experience rather than simply completing administrative marketing tasks.
You’ll have the opportunity to work with an established 400+ member community, develop a campaign from strategy through execution, work directly with the founder, experiment with real-world marketing ideas, analyze actual performance data, and leave with measurable results and work that can be included in your résumé or portfolio.
At the end of the 12 weeks, we’d also like to work together to create a simple Email Marketing Playbook documenting what worked, what didn’t, and recommendations for The Call Sheet moving forward.
Commitment
Approximately 3–5 hours per week for 12 weeks, with a flexible remote schedule and a short weekly check-in with the founder.
Apply with Cover Letter & Resume to Alejandro@atakesphotos.com